Title of article
The influence of the market orientation of the firm on sales force behavior and attitudes: Further empirical results
Author/Authors
Bülent Mengüç، نويسنده ,
Issue Information
ماهنامه با شماره پیاپی سال 1996
Pages
15
From page
277
To page
291
Journal title
International Journal of Research in Marketing
Serial Year
1996
Journal title
International Journal of Research in Marketing
Record number
124385
Link To Document