Title of article
The impact of customer returns on pricing and order decisions
Author/Authors
Jing Chen، نويسنده , , Peter C. Bell، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2009
Pages
16
From page
280
To page
295
Abstract
In this paper, we address the simultaneous determination of price and inventory replenishment when customers return product to the firm. We examine cases when the quantity of returned product is a function of both the quantity sold and the price, in single and multi-period problems, with and without uncertainty in demand.
We derive results for optimal prices and order quantities and discuss how the firm should change price and inventory quantities in order to mitigate the negative effects of returns from customers.
Keywords
Pricing , Revenue management , Market segmentation , Newsvendor problem with price effects , Customer returns
Journal title
European Journal of Operational Research
Serial Year
2009
Journal title
European Journal of Operational Research
Record number
1313569
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