• Title of article

    The 4S Web-Marketing Mix model

  • Author/Authors

    Efthymios Constantinides، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2002
  • Pages
    20
  • From page
    57
  • To page
    76
  • Keywords
    E-Commerce strategy , Web Marketing Mix , E-Commerce marketing , 4S model
  • Journal title
    Electronic Commerce Research and Applications
  • Serial Year
    2002
  • Journal title
    Electronic Commerce Research and Applications
  • Record number

    145754

    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=145754