• Title of article

    Simultaneous positioning and segmentation analysis with topologically ordered feature maps: a tour operator example

  • Author/Authors

    J. A. Mazanec، نويسنده ,

  • Issue Information
    دوماهنامه با شماره پیاپی سال 1999
  • Pages
    17
  • From page
    219
  • To page
    235
  • Keywords
    Self-organizing maps , Neural networks , segmentation , Positioning , Perceptual maps
  • Journal title
    Journal of Retailing and Consumer Services
  • Serial Year
    1999
  • Journal title
    Journal of Retailing and Consumer Services
  • Record number

    148668