Title of article
Corporate image and corporate reputation in customers’ retention decisions in services
Author/Authors
Nha Nguyen، نويسنده , , Gaston Leblanc، نويسنده ,
Issue Information
دوماهنامه با شماره پیاپی سال 2001
Pages
10
From page
227
To page
236
Keywords
Corporate reputation and customer loyalty , corporate image
Journal title
Journal of Retailing and Consumer Services
Serial Year
2001
Journal title
Journal of Retailing and Consumer Services
Record number
148716
Link To Document