• Title of article

    Assessing the impact of a retailerʹs relationship efforts on consumers’ attitudes and behavior

  • Author/Authors

    Kristof De Wulf، نويسنده , , Gaby Odekerken-Schr?der، نويسنده ,

  • Issue Information
    دوماهنامه با شماره پیاپی سال 2003
  • Pages
    14
  • From page
    95
  • To page
    108
  • Keywords
    Consumer behavior , Retailing , relationship marketing
  • Journal title
    Journal of Retailing and Consumer Services
  • Serial Year
    2003
  • Journal title
    Journal of Retailing and Consumer Services
  • Record number

    148775

    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=148775