Title of article
Modelling hybrid distribution channels: a game-theoretic analysis
Author/Authors
Seong Y. Park، نويسنده , , Hean Tat Keh، نويسنده ,
Issue Information
دوماهنامه با شماره پیاپی سال 2003
Pages
13
From page
155
To page
167
Keywords
Hybrid channel , Nash equilibrium , Stackelberg game , Price discrimination
Journal title
Journal of Retailing and Consumer Services
Serial Year
2003
Journal title
Journal of Retailing and Consumer Services
Record number
148781
Link To Document