Title of article
Measuring consideration sets through recall or recognition: a comparative study
Author/Authors
Jens Nordf?lt، نويسنده , , Hanna Hjalmarson، نويسنده , , Niclas ?hman، نويسنده , , C.-R.Claes-Robert Julander، نويسنده ,
Issue Information
دوماهنامه با شماره پیاپی سال 2004
Pages
10
From page
321
To page
330
Keywords
Consideration sets , Cognitive effort , recall , Recognition
Journal title
Journal of Retailing and Consumer Services
Serial Year
2004
Journal title
Journal of Retailing and Consumer Services
Record number
148827
Link To Document