Title of article
A study of customer choice criteria for multiple bank users
Author/Authors
James Devlin، نويسنده , , Philip Gerrard، نويسنده ,
Issue Information
دوماهنامه با شماره پیاپی سال 2005
Pages
10
From page
297
To page
306
Keywords
Multiple banking , Choice criteria , Retail banking
Journal title
Journal of Retailing and Consumer Services
Serial Year
2005
Journal title
Journal of Retailing and Consumer Services
Record number
148856
Link To Document