• Title of article

    Mail Order Direct Marketing in the United States and the United Kingdom: Responses to Changing Market Conditions

  • Author/Authors

    Michelle A. Morganosky، نويسنده , , John Fernie، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 1999
  • Pages
    5
  • From page
    275
  • To page
    279
  • Journal title
    Journal of Business Research
  • Serial Year
    1999
  • Journal title
    Journal of Business Research
  • Record number

    154370