• Title of article

    Country of origin: A competitive advantage?

  • Author/Authors

    Jagdish Agrawal، نويسنده , , Wagner A. Kamakura، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 1999
  • Pages
    13
  • From page
    255
  • To page
    267
  • Keywords
    private labels , Price fairness , Store brands , Price consciousness
  • Journal title
    International Journal of Research in Marketing
  • Serial Year
    1999
  • Journal title
    International Journal of Research in Marketing
  • Record number

    159272