Title of article
Models for marketing decisions: Postscriptum
Author/Authors
Peter S. H. Leeflang، نويسنده , , Dick R. Wittink، نويسنده ,
Issue Information
ماهنامه با شماره پیاپی سال 2000
Pages
17
From page
237
To page
253
Keywords
Marketing modeling , decision models , Networked economy
Journal title
International Journal of Research in Marketing
Serial Year
2000
Journal title
International Journal of Research in Marketing
Record number
159293
Link To Document