• Title of article

    An analysis of consumer power on the Internet

  • Author/Authors

    S. Umit Kucuk، نويسنده , , Sandeep Krishnamurthy، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2007
  • Pages
    10
  • From page
    47
  • To page
    56
  • Keywords
    E-COMMERCE , Consumer power , Search engine marketing , consumerism , On-line shopping
  • Journal title
    Technovation
  • Serial Year
    2007
  • Journal title
    Technovation
  • Record number

    195147