• Title of article

    Positioning an island destination in the peripheral area of the Baltics: a flexible approach to market segmentation

  • Author/Authors

    Reidar J. Mykletun، نويسنده , , John C. Crotts، نويسنده , , Arnstein Mykletun، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2001
  • Pages
    8
  • From page
    493
  • To page
    500
  • Keywords
    market segmentation , Positioning , National culture
  • Journal title
    Tourism Management
  • Serial Year
    2001
  • Journal title
    Tourism Management
  • Record number

    195740