• Title of article

    Customer relationship management in small–medium enterprises: The case of Turkish tourism industry

  • Author/Authors

    ?evki ?zgener، نويسنده , , Rifat ?raz، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2006
  • Pages
    8
  • From page
    1356
  • To page
    1363
  • Keywords
    Customer relationship management (CRM) , Tourism sector , SMES , factor analysis
  • Journal title
    Tourism Management
  • Serial Year
    2006
  • Journal title
    Tourism Management
  • Record number

    196318

    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=196318