Title of article
G. Masterman and E.H. Wood, Innovative Marketing Communications: Strategies for the Events Industry, Elsevier Butterworth-Heinemann, Oxford (2006) ISBN 0750663618 (322pp., EUR 39.95, USD 42.95, GBP 26.99, Appendices; Author Index; Subject Index).
Author/Authors
Paul Weeks، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2007
Pages
2
From page
1164
To page
1165
Journal title
Tourism Management
Serial Year
2007
Journal title
Tourism Management
Record number
196485
Link To Document