Title of article
Technology advancement strategy on patronage decisions: the role of switching costs in high-technology markets
Author/Authors
Jae H. Pae، نويسنده , , Jung Suk Hyun، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 1995
Pages
9
From page
19
To page
27
Keywords
switching costs , Technology compatibility , Preannouncement , Upgradability , Technology patronage
Journal title
OMEGA
Serial Year
1995
Journal title
OMEGA
Record number
207436
Link To Document