• Title of article

    Technology advancement strategy on patronage decisions: the role of switching costs in high-technology markets

  • Author/Authors

    Jae H. Pae، نويسنده , , Jung Suk Hyun، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 1995
  • Pages
    9
  • From page
    19
  • To page
    27
  • Keywords
    switching costs , Technology compatibility , Preannouncement , Upgradability , Technology patronage
  • Journal title
    OMEGA
  • Serial Year
    1995
  • Journal title
    OMEGA
  • Record number

    207436