Title of article
MABS: Spreadsheet-based decision support for precision marketing
Author/Authors
Bert De Reyck، نويسنده , , Zeger Degraeve، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2006
Pages
16
From page
935
To page
950
Keywords
Decision support systems , Marketing , Scheduling , integer programming , Large scale optimisation
Journal title
European Journal of Operational Research
Serial Year
2006
Journal title
European Journal of Operational Research
Record number
215916
Link To Document