Convention industry and destination clusters: Evidence from Italy

The study investigates aspects of the convention industry not well explored in the literature. Using a framework of cluster theory, a quantitative method is used to assess the Italian convention industry and its relationships with local infrastructure and tourism product supply. The development of the different phases of the life cycle of convention destinations in Italy is outlined and locational factors which influence them are investigated. Managerial and political strategies which would enhance the competitiveness of the Italian convention industry in the global market are proposed. Furthermore, the study evaluates the use of the cluster theory in investigating the hospitality industry, contributing to the debate on local tourism development.