Honey global supply chain network design using fuzzy optimization approach

From the past, honey has been known as a healthy product for human life. Iran has a suitable climate for beekeeping and is among the high-ranked countries in honey production. However, due to failure to comply with quality issues, export of honey from Iran is associated with many problems. According to this issue, this paper presents a robust possibilistic optimization network design model for honey global supply chain regarding global issues (e.g. Incoterms) and quality problems. The proposed network design model considers the product quality and its effect on the amount of demand. Numerical results from the robust model compared with the deterministic model show that the proposed robust model provides appropriate solutions with low risk for the decision makers.