• Title of article

    Technical knowledge as value added in business markets: Implications for procurement and marketing

  • Author/Authors

    Morry Ghingold، نويسنده , , Bruce Johnson، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 1997
  • Pages
    10
  • From page
    271
  • To page
    280
  • Journal title
    Industrial Marketing Management
  • Serial Year
    1997
  • Journal title
    Industrial Marketing Management
  • Record number

    254783