Title of article
Marketing orientation and company performance: Industrial vs. consumer goods companies
Author/Authors
George J. Avlonitis، نويسنده , , Spiros P. Gounaris، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 1997
Pages
18
From page
385
To page
402
Journal title
Industrial Marketing Management
Serial Year
1997
Journal title
Industrial Marketing Management
Record number
254793
Link To Document