• Title of article

    Expected Relationship Value : A Construct, a Methodology for Measurement, and a Modeling Technique

  • Author/Authors

    John E. Hogan، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2001
  • Pages
    13
  • From page
    339
  • To page
    351
  • Journal title
    Industrial Marketing Management
  • Serial Year
    2001
  • Journal title
    Industrial Marketing Management
  • Record number

    254972