Title of article
Measuring innovativeness for the adoption of industrial products
Author/Authors
David R. Fell، نويسنده , , Eric N. Hansen، نويسنده , , Boris W. Becker، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2003
Pages
7
From page
347
To page
353
Keywords
diffusion , adoption , innovation
Journal title
Industrial Marketing Management
Serial Year
2003
Journal title
Industrial Marketing Management
Record number
255101
Link To Document