Title of article
An investigation into commitment in non-Western industrial marketing relationships
Author/Authors
Leonard V. Coote، نويسنده , , Edward J. Forrest، نويسنده , , Terence W. Tam، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2003
Pages
10
From page
595
To page
604
Keywords
Asian business relationships , Industrial Marketing , Normative contract
Journal title
Industrial Marketing Management
Serial Year
2003
Journal title
Industrial Marketing Management
Record number
255122
Link To Document