Title of article

Strategic marketing in global supply chains: Four challenges

Author/Authors

Daniel J. Flint، نويسنده ,

Issue Information

روزنامه با شماره پیاپی سال 2004

Pages

6

From page

45

To page

50

Keywords

Strategic marketing , Supply chain management , Global supply chains

Journal title

Industrial Marketing Management

Serial Year

2004

Journal title

Industrial Marketing Management

Record number

255141