Title of article
An institutional analysis of supply chain innovations in global marketing channel
Author/Authors
Daniel C. Bello، نويسنده , , Ritu Lohtia، نويسنده , , Vinita Sangtani، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2004
Pages
8
From page
57
To page
64
Keywords
Global marketing channels , innovation , Supply chain innovations
Journal title
Industrial Marketing Management
Serial Year
2004
Journal title
Industrial Marketing Management
Record number
255143
Link To Document