• Title of article

    An institutional analysis of supply chain innovations in global marketing channel

  • Author/Authors

    Daniel C. Bello، نويسنده , , Ritu Lohtia، نويسنده , , Vinita Sangtani، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2004
  • Pages
    8
  • From page
    57
  • To page
    64
  • Keywords
    Global marketing channels , innovation , Supply chain innovations
  • Journal title
    Industrial Marketing Management
  • Serial Year
    2004
  • Journal title
    Industrial Marketing Management
  • Record number

    255143