Title of article
The performance effect of organizational learning and market orientation
Author/Authors
Daniel Jiménez Jiménez، نويسنده , , Juan G. Cegarra-Navarro، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2007
Pages
15
From page
694
To page
708
Keywords
Industrial selling process , Internet integration , Sales force effectiveness , ROI , Business marketing
Journal title
Industrial Marketing Management
Serial Year
2007
Journal title
Industrial Marketing Management
Record number
255440
Link To Document