Title of article
Relational selling behavior and skills in long-term industrial buyer-seller relationships
Author/Authors
Harald Biong، نويسنده , , Fred Selnes، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 1995
Pages
16
From page
483
To page
498
Keywords
Relationship selling , relationship marketing , Business-to-business marketing , Sales force management
Journal title
International Business Review
Serial Year
1995
Journal title
International Business Review
Record number
255500
Link To Document