Title of article
An experimental study of two dimensions of country-of-origin (manufacturing country and branding country) using intrinsic and extrinsic cues
Author/Authors
Narasimhan Srinivasan، نويسنده , , Subhash C. Jain، نويسنده , , Kiranjit Sikand، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2004
Pages
18
From page
65
To page
82
Keywords
Foreign Direct Investment , Transition economies , institutions
Journal title
International Business Review
Serial Year
2004
Journal title
International Business Review
Record number
255813
Link To Document