Title of article
Foreign market entry mode in the hotel industry: The impact of country- and firm-specific factors
Author/Authors
Diego Quer، نويسنده , , Enrique Claver-Cortés، نويسنده , , Rosario Andreu، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2006
Pages
15
From page
362
To page
376
Keywords
Lateral rigidity , Pre-internationalisation , Internationalisation readiness , Internal stimuli , External stimuli , Firm resources , Attitudinalcommitment
Journal title
International Business Review
Serial Year
2006
Journal title
International Business Review
Record number
255962
Link To Document