Cultural Identity Negotiation of Javanese-Muslim Settlers with Indigenous Balinese-Hindus: A Study of Intercultural Communication Strategies

This article explores communication strategies in negotiating the cultural identity of Javanese- Muslims as immigrant communities in Bali. Identity negotiation theory guides this article into the construction of intercultural communication strategies. The qualitative approach is used to analyze the negotiation process between the identity that occurs, what elements of identity are involved, as well as what identity factors have an impact on communication in a harmonious life, especially among the immigrant population (Java-Muslim) and indigenous people (Bali-Hindu) in Wanasari Hamlet, Denpasar City, Bali. The results of this study showed the opportunity for each group of residents to teach their own beliefs, as well as put forward equality over differences in the creation of a harmonious community life.