• DocumentCode
    29174
  • Title

    Intellectual capital and marketing strategy intersect for increased sustainable competitive advantage.

  • Author

    HEC. de Bruyn استاد راهنما

  • University
    Johannsburg etds
  • Grade
    نامعلوم
  • Major
    MCom )Business Management(
  • Number of pages
    0
  • Publish Date
    2007
  • Keyword

    STRATEGIC PLANNING , Intellectual Capital , marketing management , Competition

  • Note
    01
  • Language
    انگليسي