• DocumentCode
    5179
  • Title

    Story-centered Marketing: A Communicative Turn

  • Author

    Janie Harden Fritz استاد مشاور , Ronald C. Arnett استاد راهنما , Clark Edwards استاد مشاور

  • University
    Gumberg Library
  • Grade
    دكتري
  • Major
    Doctor of Philosophy )Communication(
  • Number of pages
    0
  • Publish Date
    2005
  • Keyword

    Marketing , embedded , Integration , Communication , story , marketing communication

  • Note
    01
  • Language
    انگليسي