شماره ركورد كنفرانس
453
عنوان مقاله
Using Fuzzy AHP for evaluation of Success measurement for innovation in banking industry
پديدآورندگان
Emamipour S نويسنده , Shaverdi M نويسنده
تعداد صفحه
2
كليدواژه
innovation , Banking industry , Fuzzy AHP , Success measurement
عنوان كنفرانس
چهارمين كنفرانس بين المللي انجمن ايران تحقيق در عمليات
زبان مدرك
فارسی
چكيده فارسي
According to increasing the complexity and competition in business environment, having
innovative employee and defining innovative process is very important for each organization. In this
paper we apply fuzzy AHP method to evaluating the innovation in an Iranian private bank. For
identify effective factor on organizational innovation, we using Griffin and Page innovation model.
This model has 3 criteria and 14 indices. Then according this model, pair-wise comparison
questionnaires distributed among banking experts. After calculations of fuzzy AHP, results show that
customer is the most important factor of innovation in banking sector
شماره مدرك كنفرانس
1891451
سال انتشار
1390
از صفحه
1
تا صفحه
2
سال انتشار
0
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