• شماره ركورد كنفرانس
    3922
  • عنوان مقاله

    Analysis of Marketing Strategy in Pharmaceutical Industry

  • پديدآورندگان

    Pagheh Behzad Department of Arts, sciences and Commerce Bharati Vidyapeeth University, Pune (India) , Pagheh Hamideh Ali Abad Katool University Iran , Eksambekar Sanjay Phytolith Research Institute, Pune ,India

  • تعداد صفحه
    9
  • كليدواژه
    Marketing Strategy , Pharmaceutical
  • سال انتشار
    1396
  • عنوان كنفرانس
    سومين كنفرانس سالانه مديريت و اقتصاد كسب و كار
  • زبان مدرك
    انگليسي
  • چكيده فارسي
    The pharmaceutical industry is exceptionally complex. The enormous size of the organizations and the complexities of their procedures and innovations brings about numerous hierarchical and management challenges. The improvement and management of the dispersion framework is profoundly expensive .The examination breaks down the procedures and results of pharmaceutical industry. This article will exhibit the changing promoting techniques of a pharmaceutical organizations moving from intense base to perpetual treatment base
  • كشور
    ايران