راهكارهاي پيشنهادي براي بهبود صنعت گردشگري سلامت ايران

The 1990s and the Asian economic crisis marked a turning point in international health services in Asia. Since then, the industry has grown significantly in different Asian countries. In order to recognize the industry and to enter the world-level standard and competitively, both studying and strategic plans are needed. In this article, we have analyzed the SWOT matrix of Iran s health tourism and provided suggestions for improving weaknesses and threats.