• Author/Authors

    SADQI, Abdessadeq University Hassan 1st - business school, École nationale de commerce et de gestion(ENCG), Morocco

  • Title Of Article

    Territorial attractiveness and “glocalisation” strategies Attractivité territoriale et les strategies de «mondialisation»

  • شماره ركورد
    30957
  • Abstract
    To cope with the globalization of markets, SMEs / SMIs should strengthen their ties to the local level. They often favor a particular internationalization where their global commercial activities are based on efficient cooperation at the local level strategy; this is the strategy of glocalization. The performances of these companies are dependent on the availability, quality and proximity of local resources. A new form of regional governance implies an explicit managerial and organizational forms reference; which have been proven in developed countries confirming the comparative advantages and local characteristics till now ignored.
  • NaturalLanguageKeyword
    Glocalisation , Regionalization , Industrial Cluster , Territorial Planning , Local Governance
  • JournalTitle
    Revue Des Études Multidisciplinaires En Sciences Économiques Et Sociales
  • JournalTitle
    Revue Des Études Multidisciplinaires En Sciences Économiques Et Sociales