• Author/Authors

    CANDEMIR, Aykan Ege Üniversitesi - Iktisadi ve Idari Bilimler Fakültesi - Isletme Bölümü, Turkey

  • Title Of Article

    THE ANALYSIS OF URBAN GROCERIES IN RETAIL SECTOR: EXAMPLE OF IZMIR GROCERIES

  • شماره ركورد
    44204
  • Abstract
    Developments in the retailing sector in Turkey have resulted in rapid changes in traditional shopping and consumption patterns and thus chain supermarkets and big retailers emerged in the last 25 years. The groceries, being the smallest among retailers, are having hard times against their competitors, failing in their attempts limited financial resources and thus coming to the point of bankruptcy. Although their worsening situations, groceries still keep the highest percentage among as the number of retailers. This study aims to explore the current status of the groceries and analysis of the competitive environment as well as the effects of competition.
  • From Page
    211
  • NaturalLanguageKeyword
    Retailing , grocery , competition , competitive strength , marketing
  • JournalTitle
    Ege Academic Review (EAR)
  • To Page
    238
  • JournalTitle
    Ege Academic Review (EAR)