DocumentCode
1093488
Title
Motorola´s Silver Quill Program
Author
Marsh, Jackie ; Farrell, James J., III
Author_Institution
Motorola, Inc.
Volume
5
Issue
3
fYear
1985
fDate
6/1/1985 12:00:00 AM
Firstpage
53
Lastpage
57
Abstract
A well planned author incentive program can turn word-shy engineers into a company´s best spokespersons.
Keywords
Consumer electronics; Financial management; Image recognition; Marketing management; Product design; Semiconductor materials; Silver; Standards publication; Writing;
fLanguage
English
Journal_Title
Micro, IEEE
Publisher
ieee
ISSN
0272-1732
Type
jour
DOI
10.1109/MM.1985.304567
Filename
4089428
Link To Document