• DocumentCode
    1286282
  • Title

    The customer is always e-right

  • Author

    Marsh, Paul

  • Volume
    2
  • Issue
    6
  • fYear
    2005
  • Firstpage
    44
  • Lastpage
    45
  • Abstract
    Rather than just selling products, the future of e-commerce is about selling the joys of online retailing to the customer. And post dot-com bubble, smart e-retailers are picking themselves up, dusting down their strategies, and starting again, finds Paul Marsh.
  • fLanguage
    English
  • Journal_Title
    Information Professional
  • Publisher
    iet
  • ISSN
    1743-694X
  • Type

    jour

  • Filename
    5319782
    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=49&DC=1286282