• DocumentCode
    1381965
  • Title

    Obelix searches Internet using customer data

  • Author

    Milutinovic ; Knezevic, Petar ; Radunovic, B. ; Casselman, S.

  • Author_Institution
    Belgrade Univ.
  • Volume
    33
  • Issue
    9
  • fYear
    2000
  • fDate
    9/1/2000 12:00:00 AM
  • Firstpage
    104
  • Lastpage
    107
  • Abstract
    One major problem with purchasing through the Web is locating reliable suppliers that offer the exact product or service you need. In the usual approach, you access an indexing based search engine, specify keywords for the purchase, and initiate the search. The outcome is typically a list ranked according to keyword matches; useful, but not always helpful. Keyword matches provide only one ingredient to finding the right Web sites. The ranking should also consider the satisfaction of previous customers purchasing from those sites, customer profiles, and customer behavior. The Obelix search engine uses reconfigurable technology to apply customer satisfaction data obtained from the Internet service provider infrastructure to refine its search criteria. The Obelix system collects data about customer activities, calculates a customer satisfaction index, and updates the search engines with its findings
  • Keywords
    Internet; data analysis; information retrieval; search engines; Internet searching; Internet service provider infrastructure; Obelix; Obelix search engine; Obelix system; World Wide Web; customer activities; customer behavior; customer data; customer profiles; customer satisfaction data; customer satisfaction index; indexing based search engine; keyword matches; previous customer satisfaction; reconfigurable technology; reliable suppliers; search criteria; Broadcast technology; Circuits; Cities and towns; Computer Society; FCC; Needles; Radio broadcasting; Satellite broadcasting; Space technology; Subscriptions;
  • fLanguage
    English
  • Journal_Title
    Computer
  • Publisher
    ieee
  • ISSN
    0018-9162
  • Type

    jour

  • DOI
    10.1109/2.868708
  • Filename
    868708