• DocumentCode
    1516556
  • Title

    Book interview

  • Author

    Smith, Nadia

  • Volume
    6
  • Issue
    3
  • fYear
    2011
  • fDate
    4/1/2011 12:00:00 AM
  • Firstpage
    100
  • Lastpage
    101
  • Abstract
    "InnovatIon management is about getting more and better products successfully to market,?? says Keith Goffin, one half of the authorship duo behind a book that looks into why organisations find it so difficult to fulfil this straightforward commercial and technical ambition.
  • fLanguage
    English
  • Journal_Title
    Engineering & Technology
  • Publisher
    iet
  • ISSN
    1750-9637
  • Type

    jour

  • Filename
    5767108