DocumentCode
1554873
Title
Electronic commerce: the ever-evolving online marketplace
Author
Coulson, Andrew
Author_Institution
Microsoft Canada, Canada
Volume
37
Issue
9
fYear
1999
fDate
9/1/1999 12:00:00 AM
Firstpage
58
Lastpage
60
Abstract
For those companies that fully exploit its potential, electronic commerce offers the possibility of breakpoint changes: changes that so radically alter customer expectations that they redefine the market or create entirely new markets. To get to this point, organizations need to keep in mind the foundation of their EC strategy. This means a focus on EC infrastructure, strong partnerships, and the core products and structures that drive the way in which online business will be conducted in the millennium, and beyond
Keywords
Internet; electronic commerce; electronic data interchange; EDI; Internet; World Wide Web; core products; core structures; electronic commerce; online marketplace; organizations; Business; Collaborative software; Computer networks; Consumer electronics; Electronic commerce; Information technology; Mission critical systems; Multimedia systems; Telecommunication computing; Transaction databases;
fLanguage
English
Journal_Title
Communications Magazine, IEEE
Publisher
ieee
ISSN
0163-6804
Type
jour
DOI
10.1109/35.790863
Filename
790863
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