• DocumentCode
    1632623
  • Title

    Notice of Retraction
    New thinking of western China small and medium-sized enterprises in commercial struggle

  • Author

    Zufeng

  • Author_Institution
    Management-Institute, Bo-Hai University, Jinzhou, China
  • fYear
    2011
  • Firstpage
    1
  • Lastpage
    4
  • Abstract
    Notice of Retraction

    After careful and considered review of the content of this paper by a duly constituted expert committee, this paper has been found to be in violation of IEEE´s Publication Principles.

    We hereby retract the content of this paper. Reasonable effort should be made to remove all past references to this paper.

    The presenting author of this paper has the option to appeal this decision by contacting TPII@ieee.org.

    The paper, according to western small and medium-sized enterprise´s own characteristic, seeks for the new marketing ideas for them in fierce commercial struggle. It maked their products have more chances to attract consumers, thus expands their market share and raises their marketing efficiency.
  • Keywords
    Economic indicators; Industries; Marketing and sales; Organizations; Technological innovation; behavior marketing; characteristic marketing; combine marketing; flaunting marketing; marketing conception; sense marketing; small and medium-sized enterprises in Western China;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    E -Business and E -Government (ICEE), 2011 International Conference on
  • Conference_Location
    Shanghai, China
  • Print_ISBN
    978-1-4244-8691-5
  • Type

    conf

  • DOI
    10.1109/ICEBEG.2011.5881546
  • Filename
    5881546