DocumentCode
1636418
Title
Study on apparel marketing model based on IPv6
Author
Qi, Xingxiang ; Zhang, Wenbin
Author_Institution
Sch. of Fashion & Art Design, Donghua Univ., Shanghai, China
fYear
2010
Firstpage
438
Lastpage
441
Abstract
In this paper, a composite model of apparel marketing contained realitic apparel stores and virtual apparel stores is put forward. In the end, some proposals are given to government, garment industry association and manufacturer.
Keywords
IP networks; clothing industry; marketing data processing; IPv6; Internet Protocol version 6; apparel marketing; apparel store; garment industry; Clothing; Databases; Fitting; Internet; Mobile communication; Mobile handsets; Protocols; IPv6; apparel marketing; marketing model;
fLanguage
English
Publisher
ieee
Conference_Titel
Software Engineering and Service Sciences (ICSESS), 2010 IEEE International Conference on
Conference_Location
Beijing
Print_ISBN
978-1-4244-6054-0
Type
conf
DOI
10.1109/ICSESS.2010.5552342
Filename
5552342
Link To Document