• DocumentCode
    1636420
  • Title

    Notice of Retraction
    Research on the strategies of agricultural network marketing based on matrix method

  • Author

    Jia-xin, Yang ; Jun, Wan ; Hong-xia, Zhao ; Kun, Li

  • Author_Institution
    School of Marketing Management Liaoning Technical University Huludao, China
  • fYear
    2011
  • Firstpage
    1
  • Lastpage
    3
  • Abstract
    Notice of Retraction

    After careful and considered review of the content of this paper by a duly constituted expert committee, this paper has been found to be in violation of IEEE´s Publication Principles.

    We hereby retract the content of this paper. Reasonable effort should be made to remove all past references to this paper.

    The presenting author of this paper has the option to appeal this decision by contacting TPII@ieee.org.

    With the development of e-commerce, network marketing has dipped into various fields. So, the networking marketing measures of agricultural products also need to be innovated. The paper analyzed the characteristics of network marketing of agricultural products, combined with the problems in its development process, proposed strategies for farmers and companies to engage in network marketing and promote the development of the network marketing of agricultural products in china.
  • Keywords
    Agricultural products; Companies; Logistics; Marketing and sales; Supply and demand; logistics; matrix chart; network marketing;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    E -Business and E -Government (ICEE), 2011 International Conference on
  • Conference_Location
    Shanghai, China
  • Print_ISBN
    978-1-4244-8691-5
  • Type

    conf

  • DOI
    10.1109/ICEBEG.2011.5881710
  • Filename
    5881710