Mobile tourism services model: A contextual tourism experience using mobile services

Tourism is closely connected with mobile activities. People go the tourism attractions by doing mobile within city or even country. As a tourist, mobility means put some risk for the convenience of sightseeing. For example, when the visitor visits the attractions might feel uncomfortable because crowd of people, closed attractions, or meaningless unguided tour. This paper describes an alternative approach to improve the tourism experience through mobile software technology. The research proposes a model namely mobile tourism service model. Mobile tourism service model is designed to fulfill the gap between the tourism experience and the contextual of the attractions. As a benefit, mobile tourism services model will guide a content developer to create mobile application that improve the tourism user experience based on contextual, culture, and live information.