DocumentCode
1797255
Title
Towards a sustainable gamification impact
Author
AlMarshedi, Alaa ; Wills, Gary B. ; Wanick, Vanissa ; Ranchhod, Ashok
Author_Institution
Sch. of Electron. & Comput. Sci., Univ. of Southampton, Southampton, UK
fYear
2014
fDate
10-12 Nov. 2014
Firstpage
195
Lastpage
200
Abstract
Gamification is defined as the use of game elements in a non-gaming context. It is been getting a lot of attention in recent years. However, the number of research done on gamification is limited. One of the problems it faces is sustainability. Designers might overlook the elements that increase sustainability due to lack of a standard framework that contains the essential components to achieve that goal. This conceptual paper proposes a framework that aims to increase the sustainability of the desired impact of gamified applications. This framework contains the following components: flow, relatedness, purpose, autonomy and mastery in the design of gamified applications. The proposed framework will help to guide future work in the field of games and gamification. In the future we aim to study the framework further and test its application in real environments.
Keywords
computer games; social aspects of automation; nongaming context; sustainable gamification impact; Business; Context; Educational institutions; Entertainment industry; Feedback loop; Games; Standards; Flow; Gamification; Motivation; Sustainability; User Engagment;
fLanguage
English
Publisher
ieee
Conference_Titel
Information Society (i-Society), 2014 International Conference on
Conference_Location
London
Type
conf
DOI
10.1109/i-Society.2014.7009041
Filename
7009041
Link To Document