• DocumentCode
    1797255
  • Title

    Towards a sustainable gamification impact

  • Author

    AlMarshedi, Alaa ; Wills, Gary B. ; Wanick, Vanissa ; Ranchhod, Ashok

  • Author_Institution
    Sch. of Electron. & Comput. Sci., Univ. of Southampton, Southampton, UK
  • fYear
    2014
  • fDate
    10-12 Nov. 2014
  • Firstpage
    195
  • Lastpage
    200
  • Abstract
    Gamification is defined as the use of game elements in a non-gaming context. It is been getting a lot of attention in recent years. However, the number of research done on gamification is limited. One of the problems it faces is sustainability. Designers might overlook the elements that increase sustainability due to lack of a standard framework that contains the essential components to achieve that goal. This conceptual paper proposes a framework that aims to increase the sustainability of the desired impact of gamified applications. This framework contains the following components: flow, relatedness, purpose, autonomy and mastery in the design of gamified applications. The proposed framework will help to guide future work in the field of games and gamification. In the future we aim to study the framework further and test its application in real environments.
  • Keywords
    computer games; social aspects of automation; nongaming context; sustainable gamification impact; Business; Context; Educational institutions; Entertainment industry; Feedback loop; Games; Standards; Flow; Gamification; Motivation; Sustainability; User Engagment;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Information Society (i-Society), 2014 International Conference on
  • Conference_Location
    London
  • Type

    conf

  • DOI
    10.1109/i-Society.2014.7009041
  • Filename
    7009041