• DocumentCode
    1820831
  • Title

    Surfing a Web of Trust: Reputation and Reciprocity on CouchSurfing.com

  • Author

    Lauterbach, Debra ; Truong, Hung ; Shah, Tanuj ; Adamic, Lada

  • Author_Institution
    Univ. of Michigan, Ann Arbor, MI, USA
  • Volume
    4
  • fYear
    2009
  • fDate
    29-31 Aug. 2009
  • Firstpage
    346
  • Lastpage
    353
  • Abstract
    Reputation mechanisms are essential for online transactions, where the parties have little prior experience with one another. This is especially true when transactions result in offline interactions. There are few situations requiring more trust than letting a stranger sleep in your home, or conversely, staying on someone elsepsilas couch. Couchsurfing.com allows individuals to do just this. The global CouchSurfing network displays a high degree of reciprocal interaction and a large strongly connected component of individuals surfing the globe. This high degree of interaction and reciprocity among participants is enabled by a reputation system that allows individuals to vouch for one another. We find that the strength of a friendship tie is most predictive of whether an individual will vouch for another. However, vouches based on weak ties outnumber those between close friends. We discuss these and other factors that could inform a more robust reputation system.
  • Keywords
    search engines; social networking (online); CouchSurfing.com; Web-of-trust surfing; friendship tie; online transaction; reciprocal interaction; reputation mechanism; social network; Cultural differences; Displays; Feedback; Global communication; History; Pattern analysis; Robustness; Signal design; Sleep; Social network services; CouchSurfing; reputation system; social network; trust;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Computational Science and Engineering, 2009. CSE '09. International Conference on
  • Conference_Location
    Vancouver, BC
  • Print_ISBN
    978-1-4244-5334-4
  • Electronic_ISBN
    978-0-7695-3823-5
  • Type

    conf

  • DOI
    10.1109/CSE.2009.345
  • Filename
    5284060